Exfoliation 101 — The Glow Up Step You Might Be Skipping

Sis, if exfoliation isn’t already in your skincare routine, it’s time to get into it. Exfoliation is your skin’s way of hitting the reset button—removing dead skin cells that dull your glow and block your favorite products from soaking in. When done right, it transforms your skin from dry and patchy to smooth, bright, and radiant. It’s the key to that “you’ve been drinking water and minding your business” kind of glow.

But not all exfoliation is created equal. You want something that works with your skin, not against it. Our Daydream Sugar Scrub is gentle yet effective—buffing away rough patches without the burn. Stick to exfoliating two to three times a week to avoid irritation, and always follow up with moisture. After scrubbing, your skin is primed to absorb all the good stuff, so don’t forget to seal it in.

Finish strong with Urban Empress Daydream Butter, packed with nourishing ingredients to hydrate, soften, and keep your skin glowing long after your shower. When you exfoliate and moisturize as a team, your skincare game reaches a whole new level.

Takeaway:

• Exfoliating clears away dead skin and boosts product absorption.

• Use Daydream Sugar Scrub 2–3x a week for smooth, radiant skin.

• Always moisturize afterward with Daydream Butter to lock in hydration.